This podcast is unique in that we record all the episodes in-person, face-to-face. We find this leads to a more engaging conversation.

The first time we sit down with a vendor, the podcast is more of an overview of the company, what they do, what they do differently and why the IT professional should care. Other times there might be a particular news item that's of interest, like a new product release. Most podcasts feature repeat guests who are asked to dive deep on a specific aspect of their solution. For example, if a vendor claims they are the fastest in the industry, we will get into the specifics as to why they think so.


Twelve years ago George Crump founded Storage Switzerland with one simple goal; to educate IT professionals about all aspects of data center storage. With over 25 years of experience designing storage solutions for data centers across the US, he has seen the birth of such technologies as RAID, NAS and SAN, Virtualization, Cloud and Enterprise Flash. Prior to founding Storage Switzerland he was CTO at one of the nation's largest storage integrators where he was in charge of technology testing, integration and product selection.


Storage Switzerland is an analyst firm focused on the storage, virtualization and cloud marketplaces. Our goal is to educate our readers on the various technologies and techniques available to help their applications scale further, perform better and be better protected.

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